Transforming design into an immersive experience.

As part of the Jacob Jonas partnership with Outernet, I created an environment to showcase their pre-existing video content in a truly captivating way. Drawing inspiration from the video itself, I carefully selected colours to extend its aesthetic across the massive screens of The Now Building, enhancing the visuals and immersing viewers further in the experience.

After crafting the initial designs, I collaborated with the real-time designer, ensuring a seamless transition from concept to execution. I oversaw the real-time build to align the final output with the original vision, while ensuring the content remained adaptable for updates and playback on the large-scale screens.

This project combined thoughtful design and meticulous execution to amplify the impact of Jacob Jonas's stunning content.

Jacob Jonas Case Study

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New Balance - DOOH