Ice Palace

The Ultimate Holiday Experience: Our Christmas light show will transform the Now Building into an enchanting ice palace wonderland, filling it with festive storytelling. A Multisensory Adventure: This isn’t just a light show—it's an immersive journey that will enchant audiences of all ages with stunning visuals, music, and a touch of holiday magic.

Experiencing a live projection show is unparalleled in its majesty and wonder, transforming immense inanimate structures into dynamic displays under the open sky. The Now Buildings' unique 40-foot wraparound screens will bring this grandeur to life, making our audience feel as though they are truly there.

Concept and Creative Direction - Kerry Akif

Launching Christmas 2025

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