This title sequence was created for a series of bespoke videos for Baku 2015, designed to bring the brand to life using their dynamic pictograms and iconic tree illustration from the brand guidelines. The concept explores a journey around the tree, highlighting the interaction between athletes and the tree itself. Each scene flows seamlessly into the next, building from nothing to a fully realised visual story.

My Role
I was responsible for every stage of the creative process, including:

• Concept and Creative Direction

• Storyboarding

• Animation

• Music selection

The result was a cohesive and dynamic sequence that captured the essence of the Baku 2015 brand.

For more information, visit www.baku2015.com.